Well, we are just 6 weeks out from the best and brightest International Conference on innovation in new product development. PDMA International Conference does a great job on presenting the "how-to's" of NPD and attracts some of the smartest minds in the space. Experts in their own right, take a look at the keynotes: Marissa Mayer, VP Search Products & User Experience from Google; Joe Ferry, Global Head of Design of Virgin Atlantic; Martin Schlatter, VP& Global Chief Marketing Officer, Wm. Wrigley Jr. Company; Sir Ken Robinson, Author of "Out of Our Minds: Learning to be Creative"; Mauro Pennella, VP Global Brand Innovation, Diageo; and Alex Wipperfurth, Author of "Brand Hijack, Marketing Without Marketing".
Why do they come? Here's a direct quote from one of the keynote speakers: "I recommend the PDMA International Conference as a great opportunity to meet and network with Innovation Experts and discuss ways to improve on our common search for increasing the impact of innovation in our companies."
And it's true. PDMA International Conference is unmatched in its networking - bringing together academia and professionals under one roof. The smartest minds in the space.
Wednesday, August 15, 2007
Wednesday, August 1, 2007
PDMA International Conference Innovation on Demand
Innovation on Demand
Only at PDMA International Conference will you be introduced to Systematic Inventive Thinking (SIT), a leader with a proven track record working with more than 500 companies in 48 countries worldwide.
Want the top 11 benefits of attending?
You will learn tools that make innovation a skill, rather than a talent.
You will learn a structured, rather than freewheeling, method for innovating.
You will learn "innovation booster" tools that will enhance any innovation activity or method you work with.
You will go home with something practical, not just memories of a great experience.
You will innovate together with other product developers, creating stronger connections than just bumping into them in the hallway.
You will be challenged to think out of your comfort zone.
You will be exposed to an approach to innovation that is contrary to anything you've ever learned about innovation.
You will enhance and update your knowledge of innovation and best practices in the field.
Your mind will be so stimulated you may stop enjoying, but never stop learning.
You will never be faced with a blank piece of paper again - you'll always have a starting point for innovative ideas.
You will be able to help your organization become more innovative.
Here's the thing - you have to be there to get the benefit. Visit the site today at www.pdma.org/2007
Only at PDMA International Conference will you be introduced to Systematic Inventive Thinking (SIT), a leader with a proven track record working with more than 500 companies in 48 countries worldwide.
Want the top 11 benefits of attending?
You will learn tools that make innovation a skill, rather than a talent.
You will learn a structured, rather than freewheeling, method for innovating.
You will learn "innovation booster" tools that will enhance any innovation activity or method you work with.
You will go home with something practical, not just memories of a great experience.
You will innovate together with other product developers, creating stronger connections than just bumping into them in the hallway.
You will be challenged to think out of your comfort zone.
You will be exposed to an approach to innovation that is contrary to anything you've ever learned about innovation.
You will enhance and update your knowledge of innovation and best practices in the field.
Your mind will be so stimulated you may stop enjoying, but never stop learning.
You will never be faced with a blank piece of paper again - you'll always have a starting point for innovative ideas.
You will be able to help your organization become more innovative.
Here's the thing - you have to be there to get the benefit. Visit the site today at www.pdma.org/2007
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